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Sunday, October 21, 2012

Creativity



New media technologies have achieved something truly amazing, they have helped increase communication amongst people as well as facilitated collaboration.  Given that new media has diminished the barriers of working with others as well as made tools and ideas more readily available, it has inevitably fostered creativity unlike ever before.  The article "The New math of Mashups" in particular addresses how the use of digital technology has enhanced the popularity of mashups.  Given that articles, ideas, pictures, videos and such are accessible through the Internet, users can easily find and make new uses with all the elements they have at their reach.  Thus, the possibilities of user generated content and mashups are endless.  Moreover, new media has great mass appeal and reach. Thus, people are able to become aware of trends and ideas very quickly; as a result ideas are constantly being received and build upon by others.  It is in this manner that creativity through new media is enhanced.  
Moreover, new media fosters creativity in a manner that no other does because user generated content is favored due the speed in which these catch on.  The article "Twitter Serves Up Ideas from its Users" addresses how Twitter has come to outsource design to its users because they recognize that it is through their ideas that Twitter can know what users truly want.  Twitter itself is a perfect example of how new media has fostered creativity.  Deemed a social networking and micro blogging site, Twitter's use of #,@,RT where generated by users who sought to facilitate their Twitter experience.  Twitter has adopted these tags because of their convenience.  It is interesting how this, as well as mashups and other user-generated content were not anticipated.  This demonstrates how the introduction of new media fosters creativity because users seek to make their experience with it more convenient, enjoyable or merely want to express their ideas through the use of various new medias.          



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